How to tell how popular your blog is

Why’s it important to know how popular your blog is? Well for an advertisor there are a few things. There is the simple matter of traffic, but blogs potentially offer something traffic alone does not provide and that is influence. An individual with a popular blog may potentially have a much higher influence per visitor than more generic websites. This is what advertisors strive for – influence. If an influential blogger says “I swear by [product name here].” it means much more than an advertisement on the side of a website that says “buy [product name here]“.

So how do bloggers capitalize? Well if you have a higher ranking in Technorati you will be better off. Many websites that offer advertising sharing with bloggers use Technorati as their baseline for payment rates. ReviewMe, payperpost, and many others use Technorati as part of their payout formula. In fact if your ranking is not high enough they will not even accept your blog for advertisements.

So how do I know my websites rank you may ask yourself. Well I found a Technorati Estimator on this lovely site. I’m going to improve this guys Technorati ranking by putting his link on my blog. ) He or she (pardon my sexism) has a good article on Technorati and a formula to boot for ranking.

Here is the Estimator below. Check your site out.

Another new site I found is socialmeter.com. At one point I actually considered buying this website. 2 measly links for this blog (