Logo Contest for dnainvestments.com

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In response to a comment someone left on the previous blog about the new logo, I’ve decided to create a logo contest on logosauce.com. Thanks to “digger” for the suggested website.

I’m surprised, its only been 1 day and there are 2 entries. I submitted our current logo as well. Viewers vote/rate the logos and then a winner emerges. I like the concept. Community powered. I wish I can community power my car.

Finally revamped the website

Its not rocket science, but web design is simply not one of my interests. I finally took some time out to do the redesign of dnainvestments.com. This took longer than necessary simply because of procrastination and too many interuptions of higher priority tasks for my 2 in progress projects. I believe the design is clean and simple. I’ll keep it this way and update more regularly with the newer projects. Once I get more time I’ll add some mySql database integration to make my updates more real-time and managable.

New Corporate Logo - What do you think?

I’ve got a new logo. I was a bit tired of the old logo. It looked more like an old-school investment group. I wanted a logo that showed some motion, but not the swirly-type that is envogue these days. What do you think?

I still have to get the corporate website redesign completed. The individual I contracted out to has suddenly disappeared. I guess these creative-types are a bit more flexible with their clients than I care for. I am on the lookout for some technical resource I can rely on from time to time for the website redesign and database integration. Hopefully I can find such a person that can do smaller jobs on a consistant basis as well.

I’m going to get a comlete logo remake sometime next year with a logo designer, but for now I am not getting distracted. I have too much work to do on my deals. I’m at the funding stages on 2 deals. Once they get completely funded, I am going to be extremely busy. I have 1 other deal in the pipeline, but I am being hands off right now on the due dilligence. I have another party working on some aspects of the dilligence under my guidance. I will probably have to hire another person fairly soon.

Pitched my condo conversion to 2 investor groups Fri

Ok things are going great. ‘I had a very exciting and busy week. I had a pitch to an investor group from California on Friday in person over dinner. It went great. they have a series of questions that I need to address in further detail, but all in all they are very interested. They commented that the financials and exit plan were very sound.

Incidentally I also sent an electronic presentation to an investor group out of New York. The New Yorkers were referred to me by a broker so I don’t have a direct connection to gauge their interest level. The broker stated they were interested in moving forward, but then again I am a realist/show me the money type. After all sales is a funnel game. It takes a lot of door knocking and sales pitches to get to the phase where a drop comes out of the funnel in the form of a sale. But oh how sweet that drop is when you get to it!

So far, my strategy of moving into direct participation in my deals is working out great. The demand is higher than expected. Then again my deals always make minimum 25%+ for the participants. My latest deal has triple digit returns. I’ve worked hard on it, over 6 months to be exact.

My strategy is holding:

1. Minimize capital outlay for your investors.
2. Minimize the risk of capital.
3. Have a secure exit.
4. Have a secure staying plan.
5. Actively enroll and ensure all parties are vested in the successful outcome of all deals.
6. Treat investors, principals, and employees with respect and share successes with all involved.

I do not plan on chaning my corporate creedo. I will adjust my strategies, but not my values.

Dax Desai,
Middle America Venture Capitalist